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Business Meeting Incentives
- Baton Rouge – The Attraction is the ExperienceBaton Rouge, Louisiana is a meeting destination where the draw is the experience. Offering many venues that can support a meeting of any size, with breathtaking views of Baton Rouge as your backdrop, your group will be enchanted with the variety of great activities that range from sightseeing and the musical sounds of the local [...] […]
- Tapping into the SMERF MarketThe first step in tapping into the SMERF market would – of course – be understanding exactly what the SMERF market is. This particular travel, meeting and event market consists of social, military, education, religious and fraternal organizations, hence the SMERF acronym. This growing market of potential clients is the bread and butter of some [...] […]
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Meeting Promotion And Publicity Checklist
Here is a checklist for meeting and event planners to use when promoting events. 1. Review previous years' promotional budgets 2. Determine objectives and scope of program 3. Determine audience(s): membership, potential exhibitors, an industry or trade, general public. 4. Develop theme and corresponding graphics. Considerations should include purposes of individual pieces: who will receive them, tone to be conveyed, how they will... »
How To Get the Most Out of Your Keynote Speaker
In a perfect world, you would have an unlimited budget to hire top speakers for your next meeting or convention. Since it's not, here are some tips on getting the most for your meeting dollar. Maximize the contribution of a few top people, using three of them in three different ways. Three speakers used three ways equals nine slots filled.... »
Meetings are the Solution, Not the Problem
This year has brought many changes and challenges to the meeting planning industry. Many organizations are apprehensive about investing in events and meetings during the recession, and have canceled planned events due to bad press and public scrutiny. On February 4, 2009 the federal government announced guidelines for companies receiving bailout funding that requires having a policy on entertainment, events... »