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Business Meeting Incentives
- Tapping into the SMERF MarketThe first step in tapping into the SMERF market would – of course – be understanding exactly what the SMERF market is. This particular travel, meeting and event market consists of social, military, education, religious and fraternal organizations, hence the SMERF acronym. This growing market of potential clients is the bread and butter of some [...] […]
- Incorporating Luxury Spa Treatments into Corporate MeetingsWhether your corporate event lasts for two days or two weeks, there are bound to be certain points where participants begin to get edgy, stress begins to take its toll, or energy and attention begin to wane. Even in the most interesting meetings this can happen, which can lead to lower productivity and decreased satisfaction [...] […]
Meeting Planning Business
Why do Meetings Get Such a Bad Rap?
Unproductive, ineffective meetings seem to be the norm – particularly if you ask the professionals that, on average, attend more than 60 of them each month. While meetings can be the most effective way to move a business forward, increase sales, disseminate important information to large groups of people and brainstorm for new ideas, they can also be a huge... »
How to Build a Customer Focused Meeting Planning Business
You can have the best service, the plushest offices, the best location, but unless you are a ‘customer focused’ meeting planning business, all of this counts for nothing, you will never really hit the heights you deserve. So what can you do to build a business which focuses outwardly on the customer, and not inwardly on the business? Build Passion and... »
Greening Your Meetings
The demand for green meeting planning is growing, which means this is a target market that you should be aware of and consider serving. Successful meeting planners will find that greening your meeting planning services is simpler than you might think and can begin with simple steps that will significantly decrease the environmental impact of your events without giving up... »
Promoting Your Meeting Planning Services with Promotional Products
Meeting planners must constantly promote their services to bring in new clients and to ensure that past customers remember them the next time they are in need of a meeting planner. Most meeting planners are well aware of the power of networking and recognize this as a primary marketing tool for advertising their business. When attending networking mixers, tabling at... »
EIBTM and RTE back call for new meeting management discipline
November 6, 2009 in MICE (Forimmediaterelease.net) For the past year, Reed Travel Exhibitions have been part of a global group of respected meeting professionals working with Maarten Vanneste, CEO, Abbit Meeting Support, to create “The Meeting Architecture Manifesto” – a call for a discipline around the content, design, and format of meetings. Meetings have taken place in Copenhagen, Denmark, and California with... »
Corporate Meetings
Taking Stock by Maria Lenhart Is the corporate meeting an endangered species this year? Certainly cancellations seem to be rampant, encompassing everything from board meetings on up to Cisco’s annual sales convention, which was to have taken place in San Francisco this August, using 42,000 room nights. But while some companies are bailing out of meetings already booked, even when it means paying... »
Marketing for Meeting Planners – Using Social Media
Regardless of the career specialty you choose as a meeting planner, one thing is certain: the Internet can be your best friend when it comes to marketing your meeting planning business. More specifically, social media can often be the tipping point from a publicized meeting to a well-publicized event. Here are some ideas to consider to make social media work... »
First web site for the cruise meetings industry debuts
By eTN Staff Writer | Oct 27, 2009 The media got their first look at Seasite.com, the first online web portal designed solely for the cruise meetings industry, at the Motivation Show in Chicagto. At the press conference, Seasite’s CEO, Josephine Kling along with Joyce Landry, CEO of Landry & Kling,... »
Branding for Meeting Planners
How does the world see you and your business? Have you learned the gentle art of self-promotion? If not, it’s past time to sound the drum on your own behalf. Self- branding sounds a bit painful, but only if you are terminally shy. Clients have confidence in people who are self-assured without pretention. People are often told to build on their... »