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Cruise line Expansion in Chinese Market Good News for Meeting Planners
China is becoming a popular destination for MICE events due to its rich cultural heritage, beautiful natural landscapes and most of all - its high economic growth. Everyone wants to do business in China right now. Naturally, that translates into lots of meetings, trade shows, conferences and other events. According to The China Incentive, Business Travel & Meetings Exhibition, the MICE industry has grown tremendously over the last several years, and that may soon begin to positively impact the country’s economy. However, China’s MICE Industry is facing several challenges. There is mounting pressure to reduce costs, as meeting and event planners want “more for less” and are... »
